Kuru Kuru Chicken

Branding, Packaging, Illustration, Art direction — 2020


A new fast-food chicken chain in Indonesia is launching and needed identity work, including both a logo and identity, as well as preliminary work for packaging as they are launching with just pop-ups for now. The illustration was done by me, as well as the hand work to the logo which is meant to look more rustic and hand drawn, as well.

This project is ongoing as the brand moves toward its formal launch.








Mark